I found the Social Media Marketing with Facebook and Twitter tutorial videos from Lynda to be surprisingly helpful. The video I learned the most from was the one on the “New Feed.” I was not aware of all the customizable options the new feed allows you to do. I can take away vital information from this seeing new ways to target my audiences through Facebook. Another video I gained information and tools from was the “Adding Your Twitter Feed To Your Blog Page.” By doing this you incorporate the quicker, snapshot of possible articles or information without forcing a reader to search for your twitter. This makes it easier and more convenient for your readers. Making things easier for your readers is an aspect of the blog which needs to be done well. If it is organized and easily accessible then your reader return rate should be positive.
A large piece of useful knowledge I gained from these videos was how much social networking power you can have at your disposal. Between Twitter, Facebook and Instagram you can assemble a large following without much work at it. The key I picked up on is all presentation and WHO gets a hold of the message. Tweeting at a well known person can actually gather interest. In the height of the media age, now is the perfect time to create a following for anything you want to promote.
I believe gearing these tutorials more towards people who have never touched Facebook or Twitter would be better. I found myself already knowing most of the information or already able to do these skills. Some was helpful but the majority of skills I have already mastered. A video which would help would be more geared towards helping me be the mastering of creating revenue for a blog.
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